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 CRM  |  Software Development  |  Reporting  |  Data  |  Web Technology

Reporting
What is reporting?
Reporting is the provision of information that helps you to run your business and make decisions. Good reporting will tell you the following at the press of a button:

   Who is doing what
   How well they are doing it
   What is making you your money? What is costing you money?
   Who are your biggest customers
   Who could be your biggest customers
   Are you meting your objectives
   Why? Why not?
   Who deserves a bonus
   Which customers to invite to the Christmas party

Business Intelligence is more of the same, but includes the ability to
easily ask and answer business questions on the fly, through the use of easy-to-use software and (more importantly) well managed data and high-quality data.